Connecting the Dots

A Digital Marketing Blog

Over optimized?

We've provided a lot of services for a lot of clients over the 7+ years that we've been in business. But now that we've drilled down into our two services of PPC and SEO link building, we have found that there's still a lot of misunderstanding...

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Are links still important today?

Image Credit: www.seofreelancer.pt Many people often ask me if links are still important today. Perhaps you are wondering the same thing. I’m here to definitely suggest that yes, indeed, links are VERY important. But let’s take a look at the...

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7 Crucial Questions To Ask Before You Hire An SEO Agency

Are you struggling to get links built? Maybe you don’t have an SEO vet on your team and yet you still need to get better rankings for your clients. Or maybe you just don’t know how to create SEO friendly content. Or maybe the subject of SEO feels like a gaping,...

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Generate Content

It's straight forward right? To market your company, brand, product or service you need to generate content. But the objections are too many to count. Consider those I hear frequently from my clients: I don't have time to generate the content My customer doesn't read...

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Public Pricing

What if you went to Amazon.com and found a product (like a cherry pitter) that would make life better and the price was not listed. What if it said "call for pricing" would you call? Would you buy it? In today's day of overnight shipping and instant delivery via...

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Think Nation Review

This is a review of ThinkNation.ca they asked for advice from Connex and this is the advice given in a public blog post. Hopefully you the reader will glean actionable insights for your site as well   Current Site Review Grammar As I look at your site right now, there...

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Collect Email Addresses

It's been said many times before. But perhaps you haven't heard it. Email is the largest social network. Think about it. If you want to do business you go to email. If you want to reach out to a friend to stay in touch you go to email. If you want to ask a favor you...

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Social Media Content Curation through Buffer’s Daily App

In our last Digital Marketing Tip we recommended setting up Buffer a tool that allows you to schedule content days, weeks, and even months ahead through an intuitive queue or buffer. But that only solves one problem, how to post and keep on top of your business social...

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