Connecting the Dots

A Digital Marketing Blog

Generate Content

It's straight forward right? To market your company, brand, product or service you need to generate content. But the objections are too many to count. Consider those I hear frequently from my clients: I don't have time to generate the content My customer doesn't read...

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Public Pricing

What if you went to Amazon.com and found a product (like a cherry pitter) that would make life better and the price was not listed. What if it said "call for pricing" would you call? Would you buy it? In today's day of overnight shipping and instant delivery via...

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Think Nation Review

This is a review of ThinkNation.ca they asked for advice from Connex and this is the advice given in a public blog post. Hopefully you the reader will glean actionable insights for your site as well   Current Site Review Grammar As I look at your site right now,...

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Collect Email Addresses

It's been said many times before. But perhaps you haven't heard it. Email is the largest social network. Think about it. If you want to do business you go to email. If you want to reach out to a friend to stay in touch you go to email. If you want to ask a favor you...

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Social Media Content Curation through Buffer’s Daily App

In our last Digital Marketing Tip we recommended setting up Buffer a tool that allows you to schedule content days, weeks, and even months ahead through an intuitive queue or buffer. But that only solves one problem, how to post and keep on top of your business social...

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Use Buffer Period

Just the basics for now, if you're not doing this you're missing out! Do you have a difficult time keeping your business' social media accounts active? How do others find time to post when you’re busy in meetings and working? You know that you need to space out your...

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Internationalization of your Online Marketing

So much of SEO is focused on local search and specifically for retail and local services sector this makes sense. But have you considered making your online efforts international in focus? Especially if you are in the tourism or hospitality sector. Think of it this...

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We’re Hiring! Digital Marketing Apprentice

Who or What is Connex? Connex Social is a 4 year old digital marketing consulting company which Paul Kortman founded and manages. We maintain between 8 and 20 clients, most of our clients are larger and stick with us for 2-3 years. We have a team of specialist...

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GRIN SEO

Ever find yourself saying: "I want to rank better in Google." Come hear the insider tips on what works, and straight talk with a plan for success to drive more traffic to your startup's website through organic search. This class is for technical and non-technical...

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